Resume
Nagarro
Senior Content Writer | July 2026 – Present | New York, NY
Embedded with Schneider Electric to support a North American B2C digital transformation
Develop brand-aligned website content, adapting enterprise B2B messaging for consumer audiences
Create content optimized for search and AI discoverability while managing review, CMS, and approval workflows
Meta
Senior Content Writer | September 2022 – December 2025 | New York, NY
Led development of marketing and educational content for Meta Business Partners, spanning co-marketing toolkits, product education, landing pages, newsletters, training guides, case studies, and educational benefit videos
Partnered with product and marketing teams to clarify complex inputs, align on objectives, and develop strategic content
Maintained editorial consistency across content streams, ensuring alignment in voice, tone, messaging, and quality
Raven Solutions Marketing
Senior Content Writer (project-based consulting) | March 2020 – March 2025 | New York, NY
Crafted case studies, product messaging, executive thought leadership, and marketing content for analytics, fintech, and professional services clients, including FICO, PwC, Egon Zehnder, and Envestnet Yodlee
Translated complex research, executive perspectives, and technical concepts into clear, market-ready narratives
Landor
Content Writer (project-based consulting) | August 2022 – August 2023 | New York, NY
Global Professional Services Firm | Brand strategy engagement (2023)
Developed brand ideas and messaging directions as part of a global brand strategy engagement
Explored and articulated narrative territories and verbal approaches for expressing the brand across channels
Global Technology Company | Website brand transformation (2022)
Built messaging frameworks and scalable brand language for a website relaunch and broader brand transformation
Helped establish voice and narrative consistency across key pages to reflect updated brand positioning
Relaunch was associated with record website traffic, including a 19% QoQ increase in high-value client visits and a 26% increase in LinkedIn audience growth
Zip Co.
Senior Content Writer | October 2021 – April 2022
Contributed campaign content for Zip Fest, supporting 130%+ YoY sales growth and engagement with 250K consumers
Authored 20+ SEO and thought leadership articles on financial literacy and retail trends for consumer and business audiences
Created sales enablement and partner-facing content, developing merchant success stories and video copy to support business development conversations and client acquisition
Established editorial workflows and style guides to improve efficiency and content quality
thelab
Copywriter | April 2018 – October 2021 | New York, NY
Developed integrated campaigns and creative content for high-profile brands, including Disney Vacation Club, Facebook, Tempur-Pedic, and Pernod Ricard
Created copy and storyboards for Disney Vacation Club video content and directed voiceover talent
Translated campaign objectives and client briefs into messaging strategies and creative executions across channels
Guernica Magazine
Content Manager (part-time) | April 2018 – January 2020 | New York, NY
Managed digital content and communications, including newsletters, social media, and editorial content
Led the social content calendar and a team responsible for Facebook, LinkedIn, and Instagram
Developed reusable copy and design templates to create a consistent, recognizable social presence
Wrote interviews and other editorial content featuring the magazine’s contributors
Vanity Fair
Production and Editorial Associate | March 2017 – February 2018 | New York, NY
Wrote and edited editorial content, including interviews with featured writers and photographers
Managed end-to-end production workflows for US and UK print and digital issues, coordinating across editorial, design, and production teams to meet publication deadlines
Systematized production workflows to increase efficiency across recurring editorial cycles
Education
The New School, New York, NY — MFA, Creative Writing | 2017
Creative Writing Merit Scholar | WriteOn Fellow (designed curriculum and taught elective creative writing course to underserved NYC schoolchildren)
University of Wisconsin, Milwaukee, WI — BA, English | 2014
Concentrations in creative writing, literature, and language studies | Fiction Editor, Furrow Magazine | Development Associate, cream city review